Tuesday, November 8, 2011

MODA World AIDS Day Campaign

Again, building off of the push pin and the sewing needle, I want to highlight the concepts of Informing and Commemorating, which also draws interest to the exhibits currently at MODA.

The 3 pieces in the center are a mailer/postcard with all of the information about the exhibits and the itinerary for the event on December 1st. This is also designed to be a brochure to hand out during the event.

The candle lights are and outward and visible commemoration, as well as a way for the gallery to draw attention to the event.


Event Poster

Front of Mailer/Brochure


Back of Mailer/Brochure

What the gallery will look like at night with the candles.
Visitors will be encouraged to light a candle and/or write names on the bag.

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