Friday, April 13, 2012

Raindrops on the Kitchen Floor by Mason Jennings - Music Video



The concept came about when I saw these two remote controlled Robots, called Zibits, interacting. I thought, what if the two robots (sold as a pair at Toys 'R' Us) where separated? Would they search for each other? Would one come to the other's rescue? Thus begins the blue robot's search all over the city of Atlanta for his long lost companion, leaving the comforts of home and familiar toys and into the bustle of the city with psychedelic and freakish toys and unbathed Occupy Atlanta demonstrators.

The song by Mason Jennings just fit the quaint, heart-warming story perfectly.

Filmed in Marietta and Atlanta GA. Camera and Robot assistance by Andy Berry. Edited in Final Cut Pro; effects and graphics in After Effects.

Monday, April 2, 2012

Printing Business Cards

I recently had the pleasure of working with Bill Paulus, who has to be one of the most passionate enthusiasts when it comes to letterpress. He has rebuilt/restored a number of these historical machines (one from 1917) in his basement. We had a great time experimenting with paper stock, inks, and printing techniques. I was fortunate to have found Bill.

Bill's 1940s Heidelberg Windmill:




The printing plates for my business cards.

Intertype Linotype Caster


Monday, March 19, 2012

Collaborative Book Spread

Here is what I have so far for a collaborative book project centered around the theme of... wait for it... death.

I remember when I was a voice major, the professors would ask a student what the song they just sang (in german/french/etc) was about. If the person had no idea what the song was about, they would typically respond with, "uhh... death?" I guess because it must be the most prevalent and overly-utilized artistic subject.

It has been said that Death is the Great Equalizer. I think you can trace that concept back to King Solomon in about 935 B.C. when he wrote:


Thursday, March 1, 2012

Georgia Lawn & Garden App

Designed for iPad, this app will have a four week schedule of projects to do around the yard and in the garden for each month of the year.  Items will include when to plant, when to trim, when to harvest, when to fertilize, etc.

Home Screen

Monday, February 13, 2012

Danger!


Photos courtesy of Brenton Smith (station16). Thanks to Danger Press for letting us use their stuff.




Like a boss.


So intense.

A foot-pedal operated vacuum holds the paper in place.
Brenton recently joined Band of Horses.
And Fleet Foxes


First screen down.

Separated Screens

Screen1: The lighter background/fill screen
Screen2: The darker outline screen
What the final screened image will look like.

Tuesday, February 7, 2012

Benefits of Cycling - Infographic

Designed for Atlanta Bicycling Coalition, this piece coveys facts about cycling and its benefits to both the individual and communities. Statistics are compartmentalized to organize a wealth of information and focus the viewer's attention.

Tuesday, January 31, 2012

Where Do Your Taxes Really Go? Infographic

In retrospect, taxes as the subject for an infographic maybe wasn't the most impetuous choice. Taxes are incredibly complicated, and it is difficult to find statistics that agree.

The focus is on where tax dollars are spent. With staggering figures in the billions, I wanted to present the information in the simplest way: Where does One U.S. Dollar go? So if you paid $5,000 in taxes, you could multiply that by $0.17 and determine how much of your taxes went to the National Defense. Really exciting stuff.

Right Click the image below and Open it in a New Tab, to see it full size.

Saturday, January 28, 2012

Screen Printing at Danger Press

I have my artwork. As you can see, I chose the guitar headstock. I have a session booked at Danger Press this friday. I'm very excited.

Thursday, January 26, 2012

Independent Voice Project - Screen Printing

For my Independent Voice project I would like to make a screen printed poster (2-3 colors). Screen Printing is something I dabbled in early on, but never truly had a chance to explore in depth. Below are some options of what I may want to use for artwork. Please leave any suggestions as to what may a good choice.



Saturday, January 21, 2012

Personal Logo Rebrand

Below is logo for branding myself as a designer. This logo is based off an idea that I had 3 years ago to have antlers growing out of the serifs on the letter H. Hart is english for "deer."

Tuesday, December 6, 2011

Stop Bullying PSA


When Will It End? - Stop Bullying PSA from ziegelhouse on Vimeo.

Filmed in Marietta, GA, December 1-2, 2011. School scenes filmed at Wheeler High School. Thanks to Lynn Berry. Camera assistance by Eric Krezel.

Edited in Final Cut Pro. Effects and type animations in After Effects.

Music: On Your Side by Pete Yorn

Thanks to Andy Berry and Kellee Hart.

Monday, December 5, 2011

Stop Bullying Poster

The theme of my campaign is places, almost like memories, where young people are bullied. In this poster, it is a place that may conjure up feelings of inadequacy and being ridiculed. The hope is that victims of bullying will relate to these feelings, understand that they are not alone, and ultimately seek help. Others may view it sympathetically and respond by taking action.


Poor Man's Film Dolly

Here's a pic I snapped of my makeshift "film dolly." It consists of a camera tripod mounted onto a jogger stroller. The great thing about the jogger stroller is the large, inflatable tires that allowed it to roll quite smoothly.

As you can see in the video above, I wanted shots of slow movement in each scene. It was important that the camera was moving, as opposed to a stationary camera zooming in or out, so that it would create a sense of dimensionality and depth. It worked splendidly.

Watch out Ron Howard!

Sunday, November 27, 2011

5 Projects


1. Killer Bee Cabernet Sauvignon - Package Design. The challenge with this piece was to create an elegant design that was consistent from wine label to outer gift box. I wanted to play on the theme of "Killer" and "Bee" without being ostentatious. Craftsmanship was an extremely important aspect of this project. I wanted it to look convincing and feel special.

2. WhipStitch Promotional Brochure. This project pertained to a subject, sewing, that challenged me to create a layout that was feminine, modern and beautiful. The goal was to show sewing as a lifestyle, not just a hobby. I wanted people to feel that WhipStitch was far more than a sewing/fabric supply shop, but a place that supported sewing as that lifestyle.

3. WafflePress - Illustrative Type. This was an incredibly fun project to work on. The biggest challenge with this project was to develop a concept that was fresh and original, in other words, that had not been done before. The type had to be clear and legible. The waffles possessed a grid which allowed the letter forms to look consistent and proportionate.

4. Kroger Package Design. By far the greatest challenge with this project was to design 3 seperate, individual, unique packages that somehow felt unified under the Kroger brand umbrella. I wanted each to have distinguishable features so that it felt like 3 separate brands, and yet they would be easily recognizable as a part of the new Kroger Identity.

5. Vineyard Wine Market - Identity. VWM was in need of a new, more refined, sophisticated look, one that was representative of their market position, that is a small boutique wine/gift shop that offered the time-honored tradition of fine wines, yet in an approachable, unpretentious manner. The challenge was to create an identity that captured the feeling that it is worth driving past the grocery store to purchase wines.







Sunday, November 13, 2011

Kroger - Naturally Preferred - Package Design

It made a lot of sense to allow the natural, unbleached cardboard material to be a prominent feature of the design in keeping with the organic, untampered-with sentiment of the pasta. I used the shape of the penne to create a playful pattern. This design element would work across multiple pasta types such as long, thin lines for spaghetti, or curved "c" shapes for elbow macaroni. The goal was a clean simple design with an elegant, earthy, sophisticated feel. I want consumers to feel that even an inexpensive store brand could satisfy the "wants" of their lifestyle.